Show Your Colours: The 2012 Olympic Collection

During the Vancouver 2010 Winter Olympics it was difficult to come by Olympic gear as many Canadians swarmed the Bay and Zellers stores for the popular knit mittens and collection of maple-leaf attire.

Needless to say, the Bay took notice and has just unveiled its 2012 Winter Olympics collection which is inspired by the Summer Olympics collection. The collection features hand-knit sweaters, Canadian tees and plaid dress shirts a full eight months before

the Games in London. The collection celebrates the adventurous, outdoorsy spirit of Canada and also features patches of iconic Canadian motifs that can be sewn on to backpacks or jackets. The patches are based on the 1976 Montreal Olympics uniforms with beavers, owls, maple leafs and paddles that will add flare to any outfit. It is expected that these collectable patches will becomes a best-seller like the $10 red mittens that every Canadian couldn’t wait to get their hands on.

Wearing your Canadian heart on your sleeve has never been easier – the maple leaf adorned collection includes athlete-friendly gear and warm sweaters that will help you manage the cold months to come.

Classic cut jackets and the simple yet traditional logos found on past Olympic uniforms will allow you to wear these collector items for years to come.

Shop online at thebay.com or at the Bay in the Rideau Centre for the full collection.