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How to protect your brand reputation: 5 essential tips
Do you know how to protect your brand reputation? Think of it like a castle. If you built it on sand, it would quickly crumble. It would be much more stable if you built it on a solid foundation. In this competitive world, brand reputation has never been more critical.
The Power of the Brand
We live in a branded world. Period. Before you left your house this morning to go to work and read this article, you have loyally engaged with at least a dozen brands…and you consistently do so every morning without fail. These brands have become entrenched into your daily routine. The
Algonquin College is making waves and winning awards
Cheryl Jensen is making an impact. Jensen became Algonquin College’s eighth President just over one year ago in August, 2014. She brought 31 years of experience as a professor, dean and vice president and a reputation for creating strategies that responded to both industry trends and to the needs of students, employees,
Rockport Refined
Above: Melissa Lamb, Sarah Freemark, Alexandra Gunn and Carolynn Lacasse You’re likely to do a double take next time you’re in the Bayshore Shopping Centre and happen to walk past the newly opened Rockport store. The bright and airy layout mixed with trendy footwear is a step in the right
To Tweet or Not to Tweet: Is Creativity Drowned by Social Media?
J.T. Ellison, a New York Times bestselling author, wrote an article upbraiding all would-be writers for their excessive use of social media. For Ellison, social media platforms are necessary tools for promoting yourself as an author, but their use ends there. Further, by taking up so much of aspiring authors’
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