OLM Contributor

You know you need to have a digital marketing strategy, but even though you know it is a necessity to have one if you are new to the whole thing it can seem a bit intimidating. There is a lot involved in digital marketing. However, if you start strategically and carefully plan exactly how you want to [...]

2020 might be in the rear-view mirror, but it doesn’t mean its influence is in the past. By reflecting on the last year, businesses can evaluate what worked well and what didn't, using this information to tweak their strategies. In many ways, the last twelve months have been a transformative [...]

By Howard Adelman One of the interesting items to note about the whole affair of Donald Trump and the storming of the Capitol is that impeachment was not really a question for almost all the legislators. Virtually all Democrats knew what they wanted to do. A small group of Republicans, not that much [...]

by Howard Adelman Just over fifty years ago, in October 1970 (in what became known as the Crise d’octobre or the October Crisis), Prime Minister Pierre Trudeau invoked the War Measures Act. It was the first peaceful use of that Draconian measure. It set aside the civil liberties of all Canadians. [...]

By Irving Gold Canadians breathed a huge sigh of relief when the federal government approved the first COVID-19 vaccine and saw the first immunizations take place. The end of the pandemic and the prospect of a return to normal, whatever that means, became a real possibility. Rolling out a national [...]

Your customers are the most important part of your business, without them you have nothing and your business will fail. While it’s important to have customers and to keep them happy, it’s actually in your interest to build relationships with them and to nurture those relationships. It might [...]

The days of country living being associated with knitted tea cosies and floral décor have long gone. The country style is no longer associated with those who live in the countryside. It’s a very popular option that works for a variety of houses and it’s also heavily inspired by the [...]

By Matt Horwood After 32 years of operation, the independent ByTowne Cinema has been forced to close its doors due to numerous challenges related to the COVID-19 pandemic. Declining audiences and a smaller selection of films to show gave owner Bruce White no choice but to shut down the theatre on December [...]

By Al Etmanski Some of you may have heard it on the playground. Others might have used it in jest. I'm not going to write it. I'm just going to call it the R-word because it's that disgusting. It's a slur against people with intellectual disabilities that you will see peppered in many [...]

By Marc Kealey Last year, 2020, there was much written and reported about how we ought to comport ourselves during the pandemic. In short, we were advised to be compliant, socially distant, wary of exaggerated or factually incorrect media and social media posts and, for the most part, encouraged to [...]