The Canadian Mentorship Challenge Event: A Highlight of Global Entrepreneurship Week

Living at One™ and Ethos Networking™ are partnering with Startup Canada, CATAAlliance, and the Canadian Youth Business Foundation to host “Ethos Mentorship 2.0,” a local event for the Canadian Mentorship Challenge, a national initiative to mentor 10,000 enterprising Canadians over the course of Global Entrepreneurship Week (November 12-18, 2012).

This free local event will take place on Thursday, November 15, from 1pm to 10pm at Living at One™ (160 Bank Street). The jam-packed day of mentorship includes a trade show from 1pm to 4pm where successful entrepreneurs receive the opportunity to “pay it forward” by inspiring those who are thinking about branching out on their own or who have already taken the entrepreneurial plunge.

From 5pm to 7pm, five panel experts will answer attendees’ questions during the two-hour live question-and-answer session. From 7pm to 10pm, the Open Networking segment of the event gives all attendees the chance to meet and mingle in a relaxed atmosphere complete with live music, drinks and appetizers. “Mentorship 2.0” speaks to the opportunities in mentoring that technology and social media have created in the new millennium.

Attendees will have the unique opportunity to meet New York Times best-selling author and trainer Peggy McColl;

Peggy McColl


esteemed restaurateur and entrepreneur Ion Aimers;

Ion Aimers


famed nutritionist, author and TV host Kathy Smart;

Kathy Smart


co-founder of Beau’s All Natural Brewing Company Tim Beauchesne;

Tim Beauchesne


speaker/author Majeed Moghaarban;

Majeed Mogharreban

and many others at this incredibly powerful mentorship event.

According to Roger Deveau, founder of Ethos Networking: “Our goal at this event is to provide a forum for successful business  owners to share some of their knowledge and experience in order to educate, motivate, empower and inspire people to follow their passion through entrepreneurship.”

“Mentorship is an essential ingredient for building a more collaborative and sustainable entrepreneurial culture in Canada,” said Victoria Lennox, co-founder of Startup Canada. “The transfer of knowledge and ideas is inspiring for everyone involved and contributes to the success of future startups.”

For more information on this event, visit To find out more about the Canadian Mentorship Challenge, visit